Working on events can be stressful, but sometimes you get a fun project that just makes you forget about all of the stress. Apttus was doing a series of photo activations to get leads during Dreamforce and they needed to create posters to drive people to the different photo activations throughout the Dreamforce campus. For this project I helped with the naming and the brainstorming for each activation. I also helped to design the posters and the branding around each activation.